Kenzi Europa

4 out of 5 stars4 Stars

Boulevard 20 aout, Agadir, BP 808, Morocco

5 Reviews

Kenzi Europa
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Satisfaction Excellent
Very Good

Value Score Average Value

Similarly priced and rated as other 4 star hotels

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Good For Business
  • Families81
  • Couples77
  • Solo92
  • Business100
  • Friendly hotel, central location


    Spent 10 gloriously hot & sunny days in mid Feb at this hotel and despite initial reservations, thoroughly enjoyed it. The hotel is located across the road from the beach and is within comfortable walking distance of souks (shops), restaurants & the Marina. You can also use the "Noddy" train (just a few yards from the hotel), which, for a small charge will give you a 40 minute local tour. Not a lot to do locally, but you can go on various sight-seeing trips, horse & camel riding etc.
    The food at the hotel was better than we had expected and one could always find something palatable on a reasonably varied menu. Alcoholic drinks were always offered at lunch & dinner. Dancing with a resident group & entertainment was provided every evening - the Moroccan theme evening being the highlight of the week. We found the majority of staff friendly & helpful - especially if you give the occasional tip! All in all, the hotel exceeded our expectations & we had a very enjoyable stay.

  • a comfortable well placed hotel with good faciliti


    This review is late so please excuse the past tenses!
    My boyfriend and I have just returned from a week in Agadir (Nov 09’) at the Kenzi Europa Hotel and I felt compelled to write this review in the most honest and unbiased way as possible to help with the decisions of holiday makers to come and to reassure those who have already booked – this will include handy tips also!

    Arrival at airport
    Fuss free... we decided against the extortionate price of an arranged transfer and opted for a local taxi (rank can be found easily via main airport exit and crossing the road). Please ignore the men who try to ‘help’ with carrying your case 1 foot from the boot of the taxi as they want a tip and in this circumstance, I didn’t feel it was granted. Taxi during the day should cost no more than 150Dh (this is per taxi not per person) and evening cost is 200Dh... There may be an extra charge of about 20Dh per suitcase but all in all, worth it as it’s a good 20-30 mins to main part of Agadir and in the UK this would cost excess of £40. Agree the cost before you travel. Best to mention that the queue for the Bureau de Change can be long so get there quick!

    Hotel/ Room
    First impressions of the hotel were that it looked rather small on the outside but cute and quaint (dated some might say). Inside the reception area was clean and airy. No queue to check in which is always great! Hotel changed the twin room with garden view we had booked to double room with sea view without any fuss. Room was spacious and clean so very impressed. We found the bed extremely comfortable making it difficult to get up in the mornings! We arrived at about 7.30pm local time and on an all inclusive package we were allowed to eat straight away. For people with children, noise levels from a club opposite the hotel may be an issue but it didn’t bother us much. Air con worked and so did the TV.

    Best thing about this hotel was its location. Beach is literally across the road and on all inclusive basis, we were allowed to sunbathe for free on the dedicated section of the beach reserved for Kenzi guests. Tip is to make sure that that you ask for a ticket/voucher at reception (they won’t just give this unless you ask) and hand this to the men on the beach when prompted. On the first 3 days we didn’t have a ticket but they were very understanding about this. Beach towels are also provided for a fully refundable deposit of 200Dh and can be changed for new ones whenever however, get there early as fresh towels go quick! No problem with getting pool side loungers and this is without the need to wake up at 6am to drape a towel over them to reserve (common practice for the French and Germans)! Granted they weren’t the most comfortable but in no way were they uncomfortable – just standard really and nothing to complain about.

    Overall this was ok, more good than bad. As other reviews have pointed out, there could have been more variety but all in all, food tasted well and there was on most nights a selection of fish, poultry or red meat. There was also a choice to two different soups every evening, fresh baguettes every day and a good selection of salad and desserts. Best part was breakfast for me as this consisted of fresh omelette, fresh pancakes (absolutely delicious) and fresh croissants. Cuisine has to cater for all the different nationalities staying at the hotel which included French, Germans and Polish and I think they do this well.
    We did however, dine out twice and once were at ‘English Pub’ (standard food, quite expensive but great service) about a 2 minute walk from the hotel and at Pizza Hut on the beachfront. Must mention that someone who usually suffers from ‘deli belly’ on most holidays, I didn’t on this occasion and going with my boyfriend who is a fussy eater, he didn’t have too many complaints.

    Out and about
    We didn’t get the chance to do a day or overnight stay to Marrakech but other Brits we spoke to who had been recommended it. We paid for a camel ride excursion through the hotel and paid almost double of what was being offered just outside the hotel from a fairly reputable excursion company as we later booked a fantastic and highly recommended quad bike experience with them again, for a fraction of the price being offered at the hotel. If you do want to book any excursions, we recommend you book with the company outside the hotel (exit main entrance and turn right past chemist and a few steps on you’ll see some steps to your left, go up and shop is just there) as you’ll end up saving loads.
    ‘Souk’ market is another place to go... taxi from the hotel is no more than 20Dh but make sure you say ‘Big Souk market’ as we were initially taken to somewhere called ‘Souk Artisante’ – wrong place and the goods were very expensive. Really haggle at the market and you can definitely bag yourself a bargain! Top tip is to stick with a price in your head of what you’re willing to pay and stick with it and do not budge under any circumstance – the market traders are pro’s and getting money out of you! Whatever price they offer, half it and go a little lower. We went there twice and on each occasion we were accompanied by an ‘unofficial’ guide who follows you around. They are usually polite and lead you where you want, for example, to leather goods or women’s clothing.
    There is a lot of hassling from street/shop traders where ever you go so if you’re not interested (and believe us, it gets tiring after a while), smile say no thanks and keep walking however persistent they’re being!

    Not bad again but this could be improved as there never seemed to be enough around! Ones who were were pleasant and helpful enough. Maid service was everyday who made the bed and provided clean towels. Staff spoke French mainly but we found no problems communicating if ever we needed to.

    We only sampled this once in the week for the ‘Moroccan’ theme and this was enjoyable. Nothing amazing but you make your own fun and my partner and I both participated and had a laugh!

    This was a great hotel and for the price we paid, well worth it. Would highly recommend it and will return at some point in the future. It’s classified as a 5* hotel but was probably more 3-4* but having said this, you can’t expect European standards in a third world country. As a holiday destination there isn’t a huge amount going on but it’s perfect for a chilled out holiday with its great weather and lovely sandy beach.

    Directions: Agadir city

  • Great hotel , lovely staff !


    it's a warmed land in africa , Morocco has a different beauty , and different culture , i went to Marrakech then i dropped to Agadir , this city is a modern place there are many of Restaurants even there's an English Pub which is felt me i'm home , before i went to Agadir i booked my single room via internet ( , i chose Kenzi Europa because it's near to the beach and has nice reviews , when i get there i had a warm welcoming Reception staff are so friendly they gave me a nic room with sea view even i only booked Standard single , all the rooms are so clean and people there are taking care of everything that a customer needs, food is magnificent , and plenty of it , at night there is entertainment Moroccan traditional folklor etc, outside you will enjoy swimming in deep blue Atlantic ocean , and i had wonderful days , i will never forget them.

  • Give it a go ! nice hotel


    We went to the Kenzi Europa with some trepidation having read some of the reports but we found it great value for money in fact we only went for 3 nights as we were not so sure about what we letting ourselves in for but we should not have worried. Yes they speak French but then again it was a French colony, we had no trouble communicating with the staff that being said.
    We found the rooms a little tired but clean and well serviced, would suggest you always ask for a room with a side sea view, the ones on the back weren't so good.
    The food was Ok, not great but we always found something to eat the beer, wine and sprits were again good enough.
    Each night at around 9:30 they have some local entertainment which was well received by most of the guest.
    The guests were a cross section of Europeans French, German, Scandinavian, Polish and of course the English in about equal numbers. This is not the Costa Del England.
    The grounds are very good and the weather in November was fantastic late 20's every day. We paid £230 each all inclusive for 3 nights including flights from Liverpool, if I had paid £700 each maybe I would not have been as pleased but we didn't. The acid test is would we go back and yes we would but go with your eyes open it is Africa, it was French but you should not pay a fortune and to get away from the rain alone was worth the money. When all else fails there is a McDonalds round the corner?

    Directions: Agadir

  • A Lovely Hotel


    We stayed here for a week over Christmas. Got delayed at Manchester airport for 13 hrs so not a good start. Arrived at the hotel after being up for 24 hrs to be met with paperwork for each person to be completed before we could get our room keys. Rooms are basic villa style with tiled floors and painted stone walls, but were cleaned well. The weather was awful. We had torrential rain for 5 days and the hotel had leaks everywhere. It was warm and sunny on our last day there though! The indoor pool was meant to be heated but felt freezing cold and is a saltwater pool. The outdoor pool is large but again is freezing. Food is buffet style but is nice, with a good choice to suit all tastes. I had read other reviews saying people struggled to get drinks from the bar staff but we didn't have any problems with that. This was the first time we had stayed 'all inclusive' and it suited us with a small child as the dining was flexible. With the weather, there was nothing else to do but eat! A disadvantage is that smoking is allowed in the hotel. There is one lounge area where smoking is not allowed but as the bar areas are open plan, it still got really smoke filled. The staff at the kids club were excellent despite working such long hours. Agadir itself is a dump and the beach area was disgusting. There was so much litter washed up on the beach, it resembled a rubbish tip. When I say litter we're not talking about a few crisp packets, but plastic bottles, tree branches and even car bumpers. We are not sure how much of this was due to the weather flooding the river which ran in to the sea just up from the hotel. We did not feel safe at night outside of the hotel complex. There are security staff at the hotel gates but even so we felt uneasy.
    As far as places go, this isn't one we would go back to.

    Directions: Touristic area

More about Kenzi Europa


by TripAdvisor Member ackrisha

Kenzi europa hotel was beyond what I expected, the room was specious, air conditioned, cleaned regularly, good room service and excellent scenery. Baring in mind this hotel is located in a third world country were employees don’t get paid much and yet asked to do a hell of a lot , so giving a tip now and again does give you back more than you bargained for. I don’t really what the fuss is all about in terms of food and the service, because I and my wife certainly enjoyed both aspects of things. This hotel does not class 5* by European standards, but if you are a humble person like myself than you realise that people can make it a 5* or more, the service and late entertainments was a top notch.

Didn't Live Up To 5* Expectations

by TripAdvisor Member Jonnym_7

Where do i start?! The best aspect of this hotel is its great pool scene and gardens, and is very close to the beach and other bars and restaurants.

On arrival at the Kenzi Europa, the staff spoke to each other and paid very little attention to us and were handed our room key and not told any details about breakfast, meals, the pool, the hotel in general as the staff couldnt speak much English and weren't really bothered to help.
First impressions of the hotel would be that it is dark and in need of refurbishment. It certainly doesnt look like a 5 star hotel, maybe not even a 3 star. On arrival at our room, the room had not been cleaned, with bottles in the sink, no clean towels, sheets on the floor and pillows piled on the bed. The fridge needed defrosting and the air conditioning didn't work properly, but we felt we couldn't mention it to staff as they wouldn't know what we were on about.
Other issues with this apparent 5 star hotel is that you have to pay for towels, pay for your safe in the room, and have to tip the pool attendent just to get an umbrella, which they hide away.
We stayed half board, and through the poorly worded english in the welcome brochure, it stated we had a 70 dirham credit for La Presidente restaurant and a 50 credit at their Italian restaurant. However, the La Presidente restaurant is overpriced and the Italian restaurant does not exist. This left the buffet restaurant our only option during our stay. Ive stayed in various 4 and 5 star hotels around the world and there is always a chef making fresh pasta/omlettes etc. However, at Kenzi Europa this is not the case. There was a choice of 6 dishes each night which mainly consisted of Fish and there was also a salad bar, but its not advisable as it is washed in their own water and left near open doors so attracting flies. We got fed up of the food on offer, so on some nights went elsewhere for a meal. I can highly recommend a small restaurnant called Le Jardin l'eau which does many dishes and good cocktails. This however defeated the object of us paying half board as the food at the hotel was poor. The service of the restaurant was also a disgrace, the staff were unwilling to show people to a table and therefore people would come in looking for an empty table, which often ment that if you were up from your table getting food from the buffet, you would go back to your table and discover it repossessed and your drinks gone.
On departure, we didnt even get a Bye or a Thank You or Safe Journey. Very poor hotel and service considering its price and star rating. Ventured to other 4 and 5 star hotels and they were all so much much better. My advice is to not stay here, especially if you're English.

Morocco, an experience!

by TripAdvisor Member gillardb2000

The Kenzi Europa is only 30 to 40 mins away from the aiport which put me and partner in a good sate of mind, as our flight was at 5:55am and we had been up since 2:30.
The hotel itself is very clean, it is in a very good location and the staff are really friendly and very helpful.
Our room was very nice, large bathroom, a huge double bed, and a nice little balcony overlooking the gardens.
The pool area is set in between the well kept gardens and the 2 tennis courts and 1 football court.
There was nearly always a place to lay around the pool, if there were no beds left the staff would bring one out for, so that you did not have to lay on the grass.
As we went all inc. we did not have to worry abot buying drinks or food in the hotel.
There is a wide range of food laied out everyday, the only bad thing about it is that it did get a little repetitive! Even tho it was up to standard. If you do go all inc. you are invitied to eat at both of the on site resturants that they have to offer. One of which is Moroccan style, and the other is a european style. These are both very nice, and are kind of a hidden serecet as when we dined we where only joined by one other couple.
All in all the Kenzi was a really nice place to stay, the only real down point was the repetitive menu. But saying that it was well worth the money that we paid!

Good place to chill and get some winter sun

by TripAdvisor Member magentafairy

We spent a week at the Kenzi Europa from New Year's Eve and found it to be clean, with friendly staff and pretty good food.
Our room was cleaned daily and the balcony had a view of the sea.
We'd booked this trip late and just wanted to get away to some sunshine. We'd read the previous reviews on this site and were prepared to need to go out every night for dinner..however we were pleasantly surprised. The food was always fresh, loads of fresh veggies, always a selection of hot cooked options (more at dinner time). Personal favourite was the grilled fish which was served several times. For those looking for the stereotypical western fare, they usualy also make pizza and fries - however if you are looking for something more local, they do tangines, cous cous, etc. As someone who can't eat wheat they provided a really good spread of options, I never struggled to find something delicious to eat.
We did go all inclusive as part of our deal, don't regret it at all - the money we didn't spend on food and drink went on rugs, berber pottery and jewellery! We had a good look around for silver bracelets etc and actually found the best quality/style/price in the hotel itself.
I noticed some comments on here about getting annoyed at people looking for money - tipping is part of the local culture, as is bartering...

If you are just looking to get away, have a bit of sunshine and chill out - this worked for us. Like a previous review, I also spend a significant amount of time in hotels for business throughout the year - but I know how much my company pays for those rooms and that star ratings differ from country to country. It may not be the best hotel in the world but it certainly served it's purpose for us.

For the ladies, Morocco is a Muslim country - women do cover up more than you might be used to. I didn't feel it was appropriate to show much skin outside the hotel, though there is plenty of space within the confines of the hotel to sunbathe.
Only a few mins from the hotel, clean, regularly patrolled by local police (there are police monitoring all the road traffic into the main hotel area as well). Sunsets on the beach were amazing :o)

kenzi is a 2star hotel

by TripAdvisor Member melloflava

me and my wife stayed here for 1 week .when we arrived we were given a twin room with single beds . they changed the room straight away without even saying a word back to us . not even a sorry ? every day our bed sheets got changed and there was hair in the bed .. the rug was dirty . the food was ok the resturant staff were very friendly indeed . the evening entertainment was good . the all inclusive drinks menu was very limited .the pool was clean loads of sunbeds . but i wont be going back to morrocco in a hurry.


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 Kenzi Europa

We've found that other people looking for this hotel also know it by these names:

Kenzi Europa Agadir
Kenzi Europa Hotel Agadir

Address: Boulevard 20 aout, Agadir, BP 808, Morocco