The shop is right beside the church, within the complex.
What to buy: In this specific shop they sell a variety of stuff, most of which are staples on souvenir stores within Catholic institutions. What's unique in this store are the little figurines, mostly religious ones, that are made of hardened lahar- some stuff which is basically volcanic ashes of some sort that becomes like clay / cement when mixed with (flood) water.
Apparently, the lahar that destroyed tons of properties and buried this town in the early 90s has some good use after all.
What to pay: not much, typical stuff you spend on souvenir stores, only cheaper here than elsewhere in Pampanga, as the stuff's directly manufactured here.
Paskuhan Village, San Fernando Pampanga, 2000, Philippines