The chocolaterie offers free guided tours during the summer season. When I went there with my parents, there were a lot of noisy children and of adult chocolate lovers. A man like the one you see here will speak (in French only) about how they make chocolate in Beussent.
The Beussent chocolate factory has its own shop which you will forcely see and admire before visiting the factory itself. They sell every kind of chocolate, in all imaginable shapes.
What to buy: If, unlike me, you don't think these chocolates are way too expensive, you can buy as many as you wish.
What to pay: A single "bit" of chocolate of those you see in the third photo cost 2.50 euro. A little bag (1st and 2nd photos) cost 9.60 euro, if I remember well. We saw people who spent up to 70 euro and paid by credit card!
Our guide show us how they produce chocolate animals like this rabbit. They have a plastic box with the desired shape (see the second photo), which is filled with liquid chocolate and closed. After some time, the chocolate that was in contact with the inner side of the box has become solid while the rest is still liquid: the box is opened and the result is a hollow animal. Our guide said that all chocolate animals that are not hollow are of industrial production. At the end of the explanation, while all the kids were looking avidly at the rabbit, he threw it into the black chocolate and it went up and down for a while. You can see it in the two last pics.
During the visit you can see some beautiful sculptures made with chocolate: a cathedral, a palace and some animals.
These machines contain liquid chocolate. The darkest will become dark chocolate, the lighter one will be milk chocolate and the rose liquid, white chocolate. These liquids must remain at a constant temperature of 31 °C.