Le Mars Travel Guide

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The museum and visitor center is an interesting place to stop at. It's located in a strip mall between a Hardees and a wireless provider. The museum itself is $3 for adults, and $1 for kids, and basically has four main rooms to it. The first has some old packaging and a video plays about the history of the Wells family, who founded Blue Bunny. The next is a theater room that covers the history of ice cream (about a 12 minute video). Next is a small scale replica of the production line that also has some videos explaining how ice cream is produced. Finally, you can stop in an interactive room that has computers that ask you questions about ice cream. The exit leads to the obligatory gift shop, with a few Blue Bunny logo items (as well as other trinkets) and a soda fountain, where you can get a generous scoop for another couple of bucks. Start to finish, you'll probably be done in a little over an hour. There isn't much to keep really young kids interested, other than the real deal :)