Olivetti Exhibition centre in Venice

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Jul 08, 2025 - Jul 09, 2025
2 adults, 1 room
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Intriguing Architecture at Negozio Olivetti

Situated under the Procuratie Vecchie, Negozio Olivetti was transformed in 1958 by architect Carlo Scarpa, making it a notable example of mid-century modern architecture.

Originally a narrow souvenir shop, it was reimagined as a showcase for Olivetti's technology. Scarpa's design integrates natural light, with features like porthole windows and a black marble fountain inspired by flooding tides. This space emphasizes both functionality and artistic expression.

Remarkable Features

  • 🌿 Natural Light Integration: Walls removed to enhance brightness.
  • 🏛 Architectural Excellence: Unique modern design by Carlo Scarpa.
  • 💧 Reflective Design: A fountain reminiscent of Venice's high tides.

Negozio Olivetti is accessible and free to enter, making it a must-visit for tourists, architecture enthusiasts, and those interested in modern design.

Interesting Facts about Natural History Museum Olivetti Exhibition centre in Venice

Architectural Significance

Negozio Olivetti is considered one of the most important examples of 20th-century architecture in Italy.

Innovative Design

The store features a unique integration of natural elements, including a large planter for tall grasses.

Historical Context

The store was a radical departure from traditional retail spaces when it opened in 1958.

Location

Piazza San Marco San Marco 101

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