merchants square is located between the colonial williamsburg historic area and the college of william and mary. this colonial themed shopping and entertainment venue offers over 40 shops, bars, and restaurants. merchants square's outdoor patio bars are a nice place to relax after a day of touring colonial williamsburg.
Merchants Square is the shopping hub of downtown Williamsburg located at the westernmost part of the main avenue close to Wren Building.
It's longitudinal square with numerous stores and shops hidden behind large trees. There are a few restaurants and cafes with tables outside as well. As you can see in the picture some folks did some tall shopping.
Merchants Square is one of the earliest, if not first planned (1927) shopping district in the USA.
After a day of sightseeing, tours, and listening to re-enactors' stories, you may want to return to the 21st century. In the evening, after most things in old Williamsburg have closed, head over to Merchants Square. This area of shops and restaurants has a variety of places to go, and is a pleasant place to just hang out.
Located along the Duke of Gloucester Street on the Blue Bus Line. A walking mall adjacent to the village containing several boutiques and well known name stores.